About the Thailand Building Fair

As we are extending our line of products from LEDs to include other technologies to target the global market, we wanted to meet more overseas visitors this year. At the fair, we met visitors from Europe and other parts of the world, who were very interested in the products offered at our booth.

Panasonic has over 40 years of history in Thailand, starting with high-end products before expending our solutions, with 21 companies and 11 factories now operating in the country. We decided to exhibit here to promote all of Panasonic's solutions, especially targeting designers and consultants, because we want to focus on the B2B market right now. Many of the visitors to our booth are consultants, designers, and building owners and we have welcomed over 100 visitors on the first day alone.

Well-known companies such as NEX and Panasonic have introduced interesting IoT lighting and integrated smart home solutions to the fairs, and leading technologies from around the world have been brought by the exhibitors. The fairs have also provided an excellent opportunity for us to gain a comprehensive view on the building, security, lighting and other related sectors, creating room for cross-industry cooperation.

As a lighting manufacturer for energy-saving products based in China, we have previously established connections with buyers from Thailand through other trade fairs, and our visit has allowed us to meet them face-to-face while encountering new potential business opportunities on-site. I think the Thailand market has a lot of potential for targeting hotels and interior design companies.